Being a true sportsman and a fan of betting, I have always wondered which sports bring the most profit. After conducting various studies, my team and I found that some sports are prominent due to factors like predictability, odds, and the size of the market.
In this article, I reveal certain peculiarities that explain why some sports are more profitable to bet on than others. We will explore questions like What does increase the winnings on sports betting? Let’s dive in!
Winnings factors in sports betting
Sports betting is often dictated by specific key factors that determine how much money you would potentially make out of it:
- Information availability: Access to extensive data, statistics, and analyses is one of the most critical aspects of successful betting. There is a lot of information on sports like basketball and football to help bettors make smart decisions. The more data you get, the more accurate your analysis is. Thus, the better your probability of winning the bet.
- Line variability: In sports where there are many teams and games (for example, college basketball), it can be difficult for bookmakers to establish an accurate bet in a particular sport. Variations of this rule allow astute players to place bets with different odds. For example, if you see that the team is currently undervalued – based on recent performance or injury reports — you may have a good chance to place a bet with good odds.
- Market volume and liquidity: High-profile sports like soccer and basketball attract significant betting activity. With this influx, betting pools get larger, and liquidity becomes greater, and as a result, the odds are more stable.Whether the odds will get higher or not depends on how many people are putting their bets on different teams, and in general, the better the odds are when more people are betting, the better the teams are assessed, and potentially the better the payouts.
- Betting opportunities: Basketball and soccer are games played a lot, which means bettors can have lots of opportunities to make favorable odds. There is less schedule limiting you from taking advantage of your knowledge and insights compared to sports with limited schedules. Here’s an example: if you have to watch soccer and have a good knowledge of just the statistics of different soccer matches and players, you can leverage multiple soccer matches in a week.
You can find all this information on expert platforms like Gold-Chip. There, players share their insights on betting platforms, review their betting experience, and give odds tips. Use this information to analyze the current situation and place the most profitable bet.
Professional bettor winnings
Long-term winning percentages for even the most seasoned professionals generally make it to around 53%-55%. That will not sound like a big difference on paper, but it weaves into the competitive nature of sports betting.
However, the higher rates sustain only for the length of the experiment due to various market adjustments, the coming of age and the inherent unpredictability of sports outcomes. Thus, anyone interested in betting has to know the subtle details of each sport.
Average bettors
Most bettors have a lower chance of winning. A lot of them fall short of the 52.4% mark necessary to break even if we take into account standard bookmaker margins. Research and strategy are highly important in any sport to reach this high. You need really sound knowledge about the sport and what it is about to bet and win.
Soccer
Once you get into soccer betting, you can get an average return on investment (ROI) of between 5% and 10%, according to PlayToday. Soccer has always been a sport where bettors consistently seem to offer profits. This happens because of the game’s global popularity and its low predictable scoring.
Thanks to the tremendous amount of data available on teams, players, and historical performances, informed bettors can plan what they wish to bet on and when. Furthermore, with leagues continuing to run throughout the year in different countries, there is always a game to bet on.
Mixed martial arts (MMA)
A second sport to consider is Mixed Martial Arts (MMA), more specifically, events organized by the UFC. Late replacement fighters, those who step in with less than a month’s preparation, have lost 64 per cent of their matches, according to research. But this gives the savvy bettor an edge in assessing fight outcomes. In addition, fighters with better striking skills have a 64% win rate, meaning that knowing fighter styles will play a big role in your ability to win your bets.
So, what sports to bet on?
The bottom line is to choose sports you know. If you are familiar with a sport, you will come up with reasonable bets based on how well you know team dynamics. If you like soccer, basketball, or MMA, then learning to use the information you already know can make you make informed decisions or win more.
To an extent, you can conclude the potential results of sporting bets by analyzing the triplet of information: line variability, market volume, and betting opportunities.
MMA and its stats make for a unique ROI, but soccer has a favourable ROI due to how predictable it is as a sport. If you focus on sports that you understand to your core, then you have a much greater chance to become successful in this exciting field and sports industry.

